O turismo de experiência aplicado aos equipamentos culturais da cidade de São Luís/MA: uma análise do Centro de Comercialização de Produtos Artesanais do Maranhão – CEPRAMA

Abstract

The present dissertation is entitled "EXPERIENCE TOURISM APPLIED TO CULTURAL EQUIPMENT IN THE CITY OF SÃO LUÍS/MA: An analysis of the Centro de Produção Artesanal do Maranhão - CEPRAMA, and is applied in studying the dimension of experience tourism in what happens daily in the space of the Center for Handicraft Production of Maranhão – CEPRAMA. Relating topics such as: experience tourism; handicrafts, cultural tourism, material and immaterial cultural heritage. This main one unfolds in: controlling the characteristics or relationships that promote or not experiences within the electrical production and commercialization of objectives that occur in the Centro de Produção Artesanal do Maranhão – CEPRAMA. Going through: Study the concepts of experience, local culture, artisanal production and tourism, understanding the relationship between them, analyzing the dynamics of CEPRAMA as a factor of interaction between tourists and local residents; Identify the presence of the tourist experience in the process of production, exhibition and sale of products of representative materials of the local culture at CEPRAMA, for tourists and local residents who consume local cultural resources; and management if there is planning within the organization, in the sense of promoting the tourist experience, its local management in history, knowing and doing, as well as other aspects related to culture. It was found that Experience Tourism was developed with CEPAMA; It was also noted that the Center needs to develop its potential and minimize its negative points so that the tourist experience can be developed in a more complete way, generating economic, social and cultural development for the city of São Luís, and in a special way for the communities of the surroundings of the center and the arts that develop their activities in this space of cultural enjoyment.